Background & Challenges
The EV sector is developing fast and innovating quickly, resulting in a range of products and charging solutions. In the short-term this will drive product and service improvement but will limit the interoperability of EVs, chargepoints and chargepoint networks. There is a challenge in balancing consumer choice (driving competition) and innovation, and the benefits of interoperability of the overall system and widespread consumer familiarity and comfort.
Objectives
- To ensure that chargepoint equipment has clear and understandable labelling linked to EV labelling to support consumer choice
- To deliver greater benefits to the overall system through interoperability
Actions & Outputs
- Formation of a group to engage with the EVSE and EV sector, and consumer groups to develop consumer-friendly product compatibility labelling between EV and EV supply equipment (EVSE)
- Agree communications proposals: campaign messaging and materials required for consumers, EV dealerships (new and used), EVSE suppliers and fitters, and CPO staff. Assessment of potential for a public information campaign as part of broader ‘EV charging education’
- There will be a series of workshops and meetings, working with designers to develop new campaign themes and materials
- Outputs to include a fully developed public information campaign; print-ready materials; a toolkit for third parties to use at point-of-sale; online information portal; dissemination materials